![Awesome PM Skills Banner](images/awesome-pm-skills.jpg)

# Awesome PM Skills - Complete Index

**29 Active Skills | 7 Modes | 300+ Episodes | 1,000+ Daily Sources | 783K+ Views**

> **📻 Built from [Lenny's Podcast](https://www.lennyspodcast.com/) by [Lenny Rachitsky](https://twitter.com/lennysan)**  
> Curated by [Udi Menkes](https://linkedin.com/in/udimenkes) | [GenAI PM](https://genaipm.com)  
> Based on transcripts from [ChatPRD](https://github.com/ChatPRD/lennys-podcast-transcripts)

---

## 🔥 ONE STEP BETTER (Meta-Skill)

_Daily AI PM improvement powered by [GenAI PM](https://genaipm.com)_

| #   | Skill                                                       | Use When                                                       | Powered By                                          |
| --- | ----------------------------------------------------------- | -------------------------------------------------------------- | --------------------------------------------------- |
| 29  | **[one-step-better-ai-pm](one-step-better-ai-pm/SKILL.md)** | Daily improvement, applying latest AI PM insights to your repo | GenAI PM (1,000+ daily sources, 5,000+ subscribers) |

---

## 🏗️ BUILDER MODE (11 Skills)

_Active building companions for coding with Claude/Cursor_

[![zero-to-launch](images/zero-to-launch.png)](zero-to-launch/SKILL.md)
[![strategic-build](images/strategic-build.png)](strategic-build/SKILL.md)
[![continuous-discovery](images/continuous-discovery.png)](continuous-discovery/SKILL.md)
[![design-first-dev](images/design-first-dev.png)](design-first-dev/SKILL.md)

[![ai-product-patterns](images/ai-product-patterns.png)](ai-product-patterns/SKILL.md)
[![ai-startup-building](images/ai-startup-building.png)](ai-startup-building/SKILL.md)
[![jtbd-building](images/jtbd-building.png)](jtbd-building/SKILL.md)
[![growth-embedded](images/growth-embedded.png)](growth-embedded/SKILL.md)

[![exp-driven-dev](images/exp-driven-dev.png)](exp-driven-dev/SKILL.md)
[![quality-speed](images/quality-speed.png)](quality-speed/SKILL.md)
[![ship-decisions](images/ship-decisions.png)](ship-decisions/SKILL.md)

| #   | Skill                                                     | Use When                                            | Based On                                                        | Views |
| --- | --------------------------------------------------------- | --------------------------------------------------- | --------------------------------------------------------------- | ----- |
| 1   | **[zero-to-launch](zero-to-launch/SKILL.md)**             | Starting new features, MVP scoping                  | Kevin Weil (OpenAI), Dylan Field (Figma), Brian Chesky (Airbnb) | 783K  |
| 2   | **[strategic-build](strategic-build/SKILL.md)**           | Deciding what to build, LNO framework               | Shreyas Doshi, Marty Cagan                                      | 486K  |
| 3   | **[continuous-discovery](continuous-discovery/SKILL.md)** | Weekly customer contact, opportunity solution trees | Teresa Torres (Product Talk)                                    | -     |
| 4   | **[design-first-dev](design-first-dev/SKILL.md)**         | Building user-facing features, craft standards      | Brian Chesky, Dylan Field, Katie Dill                           | 580K  |
| 5   | **[ai-product-patterns](ai-product-patterns/SKILL.md)**   | Integrating AI features, evals as specs             | Kevin Weil (OpenAI CPO)                                         | 202K  |
| 6   | **[ai-startup-building](ai-startup-building/SKILL.md)**   | AI-native products, prompt engineering              | Dan Shipper, Brandon Chu                                        | 198K  |
| 7   | **[jtbd-building](jtbd-building/SKILL.md)**               | Understanding customer jobs, design thinking        | Bob Moesta (JTBD co-creator)                                    | 69K   |
| 8   | **[growth-embedded](growth-embedded/SKILL.md)**           | Adding viral mechanics, growth loops                | Gustaf Alstromer (YC), Elena Verna                              | 129K+ |
| 9   | **[exp-driven-dev](exp-driven-dev/SKILL.md)**             | A/B testing, feature flags, experiments             | Ronny Kohavi, Netflix culture                                   | -     |
| 10  | **[quality-speed](quality-speed/SKILL.md)**               | Balancing craft vs velocity                         | Dylan Field, Brian Chesky                                       | 580K  |
| 11  | **[ship-decisions](ship-decisions/SKILL.md)**             | Deciding when to ship                               | Shreyas Doshi, Marty Cagan, Tobi Lutke                          | 486K+ |

---

## 📢 COMMUNICATOR MODE (4 Skills)

_Storytelling, positioning, and executive communication_

[![strategic-storytelling](images/strategic-storytelling.png)](strategic-storytelling/SKILL.md)
[![positioning-craft](images/positioning-craft.png)](positioning-craft/SKILL.md)
[![exec-comms](images/exec-comms.png)](exec-comms/SKILL.md)
[![confident-speaking](images/confident-speaking.png)](confident-speaking/SKILL.md)

| #   | Skill                                                         | Use When                             | Based On                      | Views |
| --- | ------------------------------------------------------------- | ------------------------------------ | ----------------------------- | ----- |
| 12  | **[strategic-storytelling](strategic-storytelling/SKILL.md)** | Crafting product narratives, pitches | Andy Raskin, Nancy Duarte     | 18K+  |
| 13  | **[positioning-craft](positioning-craft/SKILL.md)**           | Product positioning, differentiation | April Dunford                 | 95K   |
| 14  | **[exec-comms](exec-comms/SKILL.md)**                         | Executive memos, board updates       | Amazon 6-pager, Stripe format | -     |
| 15  | **[confident-speaking](confident-speaking/SKILL.md)**         | Presentations, pitches               | Matt Abrahams (Stanford)      | 52K   |

---

## 🎯 STRATEGIST MODE (4 Skills)

_Strategic decision-making and planning_

[![decision-frameworks](images/decision-frameworks.png)](decision-frameworks/SKILL.md)
[![strategy-frameworks](images/strategy-frameworks.png)](strategy-frameworks/SKILL.md)
[![okr-frameworks](images/okr-frameworks.png)](okr-frameworks/SKILL.md)
[![prioritization-craft](images/prioritization-craft.png)](prioritization-craft/SKILL.md)

| #   | Skill                                                     | Use When                     | Based On                       | Views |
| --- | --------------------------------------------------------- | ---------------------------- | ------------------------------ | ----- |
| 16  | **[decision-frameworks](decision-frameworks/SKILL.md)**   | Making difficult decisions   | Annie Duke, Ben Horowitz       | 143K  |
| 17  | **[strategy-frameworks](strategy-frameworks/SKILL.md)**   | Creating product strategy    | Geoffrey Moore, Playing to Win | -     |
| 18  | **[okr-frameworks](okr-frameworks/SKILL.md)**             | Setting goals, OKRs          | Christina Wodtke (OKR expert)  | 33K   |
| 19  | **[prioritization-craft](prioritization-craft/SKILL.md)** | Feature prioritization, RICE | Shreyas Doshi, Intercom        | 260K+ |

---

## 🤝 NAVIGATOR MODE (3 Skills)

_Organizational navigation and influence_

[![influence-craft](images/influence-craft.png)](influence-craft/SKILL.md)
[![stakeholder-craft](images/stakeholder-craft.png)](stakeholder-craft/SKILL.md)
[![workplace-navigation](images/workplace-navigation.png)](workplace-navigation/SKILL.md)

| #   | Skill                                                     | Use When                           | Based On                                 | Views |
| --- | --------------------------------------------------------- | ---------------------------------- | ---------------------------------------- | ----- |
| 20  | **[influence-craft](influence-craft/SKILL.md)**           | Building influence, getting buy-in | Jeffrey Pfeffer (Stanford power expert)  | 161K  |
| 21  | **[stakeholder-craft](stakeholder-craft/SKILL.md)**       | Managing stakeholders, feedback    | Kim Scott (Radical Candor), Carole Robin | -     |
| 22  | **[workplace-navigation](workplace-navigation/SKILL.md)** | Handling difficult colleagues      | Anneka Gupta                             | 78K   |

---

## 👥 LEADER MODE (3 Skills)

_Team building and career growth_

[![culture-craft](images/culture-craft.png)](culture-craft/SKILL.md)
[![career-growth](images/career-growth.png)](career-growth/SKILL.md)
[![strategic-pm](images/strategic-pm.png)](strategic-pm/SKILL.md)

| #   | Skill                                       | Use When                                | Based On                                          | Views |
| --- | ------------------------------------------- | --------------------------------------- | ------------------------------------------------- | ----- |
| 23  | **[culture-craft](culture-craft/SKILL.md)** | Building team culture                   | David Singleton (Stripe), Dharmesh Shah (HubSpot) | 112K  |
| 24  | **[career-growth](career-growth/SKILL.md)** | Planning promotions, career advancement | Ami Vora, 40+ career episodes                     | -     |
| 25  | **[strategic-pm](strategic-pm/SKILL.md)**   | Becoming more strategic                 | Anneka Gupta                                      | 78K   |

---

## 📊 MEASUREMENT MODE (2 Skills)

_Metrics, feedback, and measurement_

[![metrics-frameworks](images/metrics-frameworks.png)](metrics-frameworks/SKILL.md)
[![user-feedback-system](images/user-feedback-system.png)](user-feedback-system/SKILL.md)

| #   | Skill                                                     | Use When                       | Based On                    | Views |
| --- | --------------------------------------------------------- | ------------------------------ | --------------------------- | ----- |
| 26  | **[metrics-frameworks](metrics-frameworks/SKILL.md)**     | Choosing metrics, dashboards   | North Star framework, AARRR | -     |
| 27  | **[user-feedback-system](user-feedback-system/SKILL.md)** | PMF measurement, user research | Superhuman PMF survey, YC   | -     |

---

## 🚀 LAUNCH MODE (1 Skill)

_Go-to-market and launch execution_

[![launch-execution](images/launch-execution.png)](launch-execution/SKILL.md)

| #   | Skill                                             | Use When                | Based On                    | Views |
| --- | ------------------------------------------------- | ----------------------- | --------------------------- | ----- |
| 28  | **[launch-execution](launch-execution/SKILL.md)** | Launching features, GTM | April Dunford, Brian Chesky | 476K  |

---

## 🎯 Quick Skill Selector

### "I need to..."

**...get better at AI PM every day**
→ Use: `one-step-better-ai-pm`

**...build a new feature**
→ Start with: `zero-to-launch`, `continuous-discovery`, `design-first-dev`, `ai-product-patterns`

**...make strategic decisions**
→ Use: `strategic-build`, `decision-frameworks`, `strategy-frameworks`

**...ship faster**
→ Use: `ship-decisions`, `quality-speed`, `prioritization-craft`

**...add AI capabilities**
→ Use: `ai-product-patterns`, `ai-startup-building`

**...grow users**
→ Use: `growth-embedded`, `exp-driven-dev`, `metrics-frameworks`

**...communicate better**
→ Use: `exec-comms`, `strategic-storytelling`, `confident-speaking`

**...get buy-in**
→ Use: `influence-craft`, `stakeholder-craft`, `positioning-craft`

**...launch a product**
→ Use: `launch-execution`, `positioning-craft`, `strategic-storytelling`

**...advance my career**
→ Use: `career-growth`, `strategic-pm`, `culture-craft`

---

## 📖 Skill Anatomy

Each skill includes:

✅ **When This Activates** - Trigger conditions for Claude
✅ **Core Frameworks** - 3-5 key mental models with examples
✅ **Decision Trees** - Visual flowcharts for when to apply what
✅ **Action Templates** - Copy-paste formats for common tasks
✅ **Quick Reference Cards** - At-a-glance checklists
✅ **Real-World Examples** - From top companies
✅ **Common Pitfalls** - What to avoid
✅ **Key Quotes** - Wisdom from podcast guests
✅ **Related Skills** - What to use next

---

## 🌟 Top Guest Contributors

**Most Viewed Episodes Used:**

| Guest            | Role                     | Views | Skills Using Their Wisdom |
| ---------------- | ------------------------ | ----- | ------------------------- |
| Brian Chesky     | CEO, Airbnb              | 381K  | 3 skills                  |
| Shreyas Doshi    | Ex-Stripe/Twitter/Google | 260K  | 4 skills                  |
| Marty Cagan      | SVPG                     | 226K  | 2 skills                  |
| Kevin Weil       | CPO, OpenAI              | 202K  | 2 skills                  |
| Dylan Field      | CEO, Figma               | 199K  | 3 skills                  |
| Jeffrey Pfeffer  | Stanford Professor       | 161K  | 1 skill                   |
| Gustaf Alstromer | Partner, YC              | 129K  | 1 skill                   |
| Ben Horowitz     | Andreessen Horowitz      | 119K  | 1 skill                   |
| April Dunford    | Positioning Expert       | 95K   | 2 skills                  |
| Plus 40+ more    | Various                  | -     | 26 skills total           |

---

## 💡 How Skills Work Together

### Example Flow: Building a New Dashboard

```
1. zero-to-launch
   ↓ Scope MVP using Figma simplicity test

2. ai-product-patterns
   ↓ Add AI insights and recommendations

3. design-first-dev
   ↓ Apply Airbnb craft standards

4. ship-decisions
   ↓ Decide when ready to launch

5. launch-execution
   ↓ Create announcement and GTM plan

6. metrics-frameworks
   ↓ Define success metrics
```

### Example Flow: Getting Promoted

```
1. career-growth
   ↓ Gap analysis: current vs target level

2. strategic-pm
   ↓ Shift from tactical to strategic work

3. influence-craft
   ↓ Build political capital

4. exec-comms
   ↓ Prepare promotion case

5. stakeholder-craft
   ↓ Get manager buy-in
```

---

## 🚀 Getting Started

### For First-Time Users:

**Start with the Core 5:**

1. `zero-to-launch` - For any new feature
2. `strategic-build` - For deciding what to build
3. `design-first-dev` - For craft quality
4. `ship-decisions` - For shipping with confidence
5. `positioning-craft` - For communicating value

### For Experienced PMs:

**Jump to Advanced Skills:**

- Strategic thinking: `strategy-frameworks`, `strategic-pm`
- AI building: `ai-product-patterns`, `ai-startup-building`
- Influence: `influence-craft`, `workplace-navigation`
- Growth: `growth-embedded`, `exp-driven-dev`

---

## 📚 Additional Resources

- **[README.md](README.md)** - Full overview and getting started guide
- **[LAUNCH-SUMMARY.md](LAUNCH-SUMMARY.md)** - Complete launch plan and metrics
- **Plan Document** - `/Users/umenkes/.cursor/plans/ai_builder_pm_skills_1beb44ed.plan.md`

---

## 🎯 Success Patterns

### Pattern 1: The Builder Stack

```
Design → Build → Ship → Launch
↓        ↓       ↓      ↓
design   ai      ship   launch
-first   product decisions execution
-dev     patterns
```

### Pattern 2: The Communicator Stack

```
Position → Story → Pitch → Launch
↓          ↓       ↓       ↓
positioning strategic confident launch
-craft     -telling speaking -execution
```

### Pattern 3: The Leader Stack

```
Strategy → Culture → Influence → Career
↓          ↓         ↓           ↓
strategy   culture   influence   career
-frameworks -craft   -craft      -growth
```

---

## ⚡ Quick Access Commands

### Most Used Skills (Top 10)

1. **zero-to-launch** - Every new feature starts here
2. **strategic-build** - Is this worth building?
3. **ship-decisions** - Is this ready to ship?
4. **design-first-dev** - How much craft is needed?
5. **ai-product-patterns** - How to integrate AI?
6. **positioning-craft** - How do we talk about this?
7. **prioritization-craft** - What to build first?
8. **influence-craft** - How to get buy-in?
9. **metrics-frameworks** - What should we measure?
10. **exec-comms** - How to update stakeholders?

---

## 🎉 You Now Have

- ✅ 29 world-class PM skills (28 Lenny Collection + 1 meta-skill)
- ✅ Wisdom from 300+ podcast episodes
- ✅ Insights from 783K+ views worth of content
- ✅ Frameworks from top companies (Airbnb, OpenAI, Figma, Stripe, Netflix, Meta, YC)
- ✅ Active guidance while you build (not passive reading)

**This is the most comprehensive AI PM toolkit ever created.**

---

**Ready to build like the best PMs in the world? 🚀**

Start with: **[zero-to-launch](zero-to-launch/SKILL.md)**