{
  "name": "Spoken Storyboard",
  "version": "1.0",
  "description": "Illustration style for the Spoken Institute teacher recruitment campaign storyboard",

  "style": {
    "medium": "rough painted editorial illustration",
    "technique": "loose ink sketch with watercolor or gouache wash over it — gestural, expressive, you can see the hand",
    "finish": "rough and fast-looking, NOT clean, NOT digital-smooth, NOT photorealistic",
    "references": ["editorial ink wash", "rough gouache sketch", "storyboard painting"]
  },

  "palette": {
    "base": "warm off-white / cream paper ground",
    "ink": "black — for structure, linework, silhouettes",
    "accent": "single warm wash — amber, ochre, or dusty terracotta — for light and scene warmth",
    "rule": "maximum 2–3 tones total, no full color"
  },

  "character": {
    "name": "The Teacher",
    "age": "mid-30s",
    "build": "slim, average height",
    "hair": "light brown, wavy, falls slightly across forehead",
    "beard": "neat, trimmed, dark brown — always present, non-negotiable",
    "shirt": "white linen, untucked, top button open, sleeves rolled to forearm",
    "pants": "light beige chinos",
    "shoes": "simple leather sandals or shoes",
    "energy": "still, calm, present — the eye of the storm"
  },

  "framing": {
    "rule": "teacher always center-frame, full body, every scene",
    "concept": "he is the fixed point — the world changes around him, he does not move",
    "negative_space": "generous — he breathes, don't crowd him",
    "environment": "populates the edges and background, frames him but does not crowd him"
  },

  "architecture": {
    "style": "contemporary Israeli educational institution — architecturally ambitious",
    "references": ["Weizmann Institute", "Tadao Ando", "Israeli modernism", "Brutalist academic"],
    "elements": ["soaring double-height concrete spaces", "geometric skylights with diagonal light shafts", "floor-to-ceiling glass looking out to landscape", "raw concrete and white plaster", "bold structural geometry", "large open staircases"],
    "not": ["stone arches", "ancient walls", "olive trees", "biblical textures", "generic classroom"]
  },

  "prompt_template": "Editorial storyboard illustration, rough painted style. Loose ink with warm watercolor wash. Gestural, expressive marks — you can see the hand. Black ink structure, warm off-white ground, single amber/ochre light wash. [SCENE DESCRIPTION]. The teacher: mid-30s man, slim, light brown wavy hair, neat dark beard, white linen shirt sleeves rolled, beige chinos — FULL BODY, CENTER FRAME. Architecture: contemporary Israeli educational institution — soaring concrete, geometric skylights, dramatic academic space. Rough painted. Fast. Confident.",

  "scenes": [
    {
      "id": 1,
      "name": "The List",
      "teacher_position": "back to camera, facing the chalkboard",
      "environment": "enormous floor-to-ceiling chalkboard covered in concept words, dramatic architectural space",
      "text_overlay": "Do you have something to say about eight of these?"
    },
    {
      "id": 2,
      "name": "The Physicist",
      "teacher_position": "three-quarter turn, facing the room",
      "environment": "covered outdoor teaching space, students in loose arc debating, whiteboard alive with equations",
      "text_overlay": "7:30 AM · You teach physics like a language, not a formula."
    },
    {
      "id": 3,
      "name": "The Mentor",
      "teacher_position": "leaning forward, facing one student",
      "environment": "covered terrace, concrete columns, one young woman across from him, Arabic coffee cups",
      "text_overlay": "12:00 PM · You are mentoring the next teacher."
    },
    {
      "id": 4,
      "name": "The Connector",
      "teacher_position": "seated at round table, among equals",
      "environment": "seminar room, doors open to golden hills, 5 adults, laptops, diagram on screen",
      "text_overlay": "4:00 PM · You connect science, philosophy, and technology."
    },
    {
      "id": 5,
      "name": "The Student",
      "teacher_position": "back to camera, alone, facing the landscape",
      "environment": "rooftop terrace, golden hour, books spread around him, Israeli hillscape behind",
      "text_overlay": "9:00 PM · And at night, you are still learning."
    }
  ]
}