# #ce-website Summary

## Overview
Curious Endeavor launched a dedicated Discord channel to rebuild their website from scratch. Led by Assaf Dagan and Kitt (an AI agent), the team established a five-department structure (Content, Research, Design, Editorial, Backend) to create a dark, editorial-style site that reflects the agency's actual creative quality. The reference standard is a high-density, curated design approach.

## Key Decisions & Outcomes
- **Five-department war room structure** established: Content, Research, Design, Editorial, Backend — each with dedicated threads
- **Backend approach decided**: Static HTML + Notion as CMS (matching existing workflow)
- **Visual research skill upgraded**: Migrated from custom in-house skill to the improved `curious-endeavor/visual-research` GitHub version with HTML report templates and reference docs
- **Figma competitive brief built and deployed** to CE staging with 13 sections, 18 images, and strategic analysis
- **Critical skill bug fixed**: Removed hardcoded eToro paths that were causing projects to dump into wrong directories; parameterized output paths by client/brand

## Active/Open Items
- **Staging cleanup scheduled** for tomorrow (9:30 AM) — leftover files from initial eToro staging mistakes
- **Content strategy pending**: Foundational question still unanswered — "What is CE?" (positioning frame needed before design/editorial can move forward)
- **Homepage** mentioned but not yet built
- **Botika pitch files** in wrong directory structure — flagged but explicitly left untouched per Assaf's instruction

## Key Links & References
- **Reference standard**: https://staging.curiousendeavor.com/etoro-competition/revolut/curate/
- **Upgraded visual research skill**: https://github.com/curious-endeavor/visual-research
- **CE staging server**: `staging.curiousendeavor.com` (serves from 95.216.147.157)
- **File structure**: `work/active-projects/[client]/competitive-research/[brand]/`