#!/usr/bin/env python3 """ Create Porsche pitch deck using Google Slides API """ import json import os from googleapiclient.discovery import build from google.oauth2.credentials import Credentials from google.auth.transport.requests import Request from google_auth_oauthlib.flow import InstalledAppFlow # Google Slides API scope SCOPES = ['https://www.googleapis.com/auth/presentations'] def authenticate(): """Authenticate with Google API""" creds = None # Check for existing token file if os.path.exists('token.json'): creds = Credentials.from_authorized_user_file('token.json', SCOPES) # If there are no (valid) credentials available, try to refresh. if not creds or not creds.valid: if creds and creds.expired and creds.refresh_token: try: creds.refresh(Request()) # Save the refreshed token with open('token.json', 'w') as token_file: token_file.write(creds.to_json()) except Exception as e: print(f"Failed to refresh token: {e}") return None else: # No valid credentials return None return creds def create_presentation(): """Create a new Google Slides presentation""" # Try to authenticate creds = authenticate() if not creds: print("No credentials available. Run gws auth login first.") return None # Build the service service = build('slides', 'v1', credentials=creds) # Create presentation presentation_body = { 'title': 'Porsche × Curious Endeavor - Creative Production for the AI Era' } try: presentation = service.presentations().create(body=presentation_body).execute() presentation_id = presentation.get('presentationId') print(f'Created presentation: https://docs.google.com/presentation/d/{presentation_id}') return presentation_id except Exception as e: print(f"Error creating presentation: {e}") return None def add_slide_content(service, presentation_id, slide_id, title, body_text=None): """Add content to a slide""" requests = [] # Find text elements on the slide presentation = service.presentations().get(presentationId=presentation_id).execute() for slide in presentation.get('slides', []): if slide.get('objectId') == slide_id: for element in slide.get('pageElements', []): if element.get('shape') and element.get('shape', {}).get('text'): # This is a text element placeholder = element.get('shape', {}).get('placeholder') if placeholder: if placeholder.get('type') == 'TITLE': # Replace title text requests.append({ 'insertText': { 'objectId': element.get('objectId'), 'text': title } }) elif placeholder.get('type') == 'BODY' and body_text: # Replace body text requests.append({ 'insertText': { 'objectId': element.get('objectId'), 'text': body_text } }) if requests: service.presentations().batchUpdate( presentationId=presentation_id, body={'requests': requests} ).execute() def build_full_deck(): """Build the complete Porsche deck""" creds = authenticate() if not creds: print("Authentication failed. Please run: gws auth login") return None service = build('slides', 'v1', credentials=creds) # Create presentation presentation_id = create_presentation() if not presentation_id: return None # Define slide content slides_content = [ { 'title': 'Porsche × Curious Endeavor', 'body': 'Creative Production for the AI Era' }, { 'title': 'The creative bottleneck is costing you time, not money.', 'body': '• 8-12 week agency cycles for campaign production\n• 120+ markets, each needing localized (not translated) assets\n• Cultural moments expire faster than the production pipeline can serve them\n• Every off-brand asset is a brand risk at Porsche\'s level' }, { 'title': 'From agency calendar to always-on creative system.', 'body': 'The world moved to real-time. Brand production didn\'t.\n\nTraditional: Brief → Agency → Rounds → Production → Localization → Launch (8-12 weeks)\n\nCE: Strategy → Production → Localization → Launch (14 days)\n\nNot faster because we cut corners. Faster because the system is built differently.' }, { 'title': 'An AI-native creative production system. Not an agency. A system.', 'body': '• 8 specialized AI agents: strategy, copy, art direction, layout, production, quality review\n• Each agent trained on YOUR brand book, visual assets, tone of voice\n• Human quality gates at every stage — nothing ships without review\n• Full pipeline: data → insight → strategy → creative → production-ready assets' }, { 'title': 'Signal → Strategy → Creative → Production → Market', 'body': '• Brand intelligence layer — your guidelines, your assets, your voice\n• Strategy engine — positioning, messaging, audience mapping\n• Creative production — copy, visuals, layout — all on-brand\n• Quality gates — Anton reviews everything before it ships\n• Localization layer — market-native, not machine-translated' }, { 'title': 'Three use cases that fit immediately:', 'body': '1. Model launch campaigns — Taycan refresh, new 911 editions, concept reveals. From reveal moment to 20-market campaign in 14 days.\n\n2. Motorsport content — Le Mans, Formula E, GT racing. Real-time content production during race weekends. On-brand. On-platform. On-time.\n\n3. Dealer network assets — 800+ dealers need premium-feeling localized materials. Not templates. Actual creative that feels native to each market.' }, { 'title': 'Case Study — eToro: Speed × Quality', 'body': 'The Problem: Global fintech needs localized campaigns across 15 markets. Traditional agency timeline: 10-12 weeks.\n\nWhat CE Delivered: Complete campaign system — positioning, copy, visuals — localized for each market. Brand-compliant assets ready for immediate deployment.\n\nTimeline: 16 days from brief to production-ready assets across all markets.\n\nImpact: 3x faster time-to-market. Consistent brand execution. 40% cost reduction vs. traditional agency model.' }, { 'title': 'Case Study — Brandwatch: Strategic Depth', 'body': 'The Challenge: Position social intelligence platform for enterprise market expansion.\n\nCE\'s Approach: Deep strategic work — competitive analysis, messaging architecture, positioning that connects data insights to business outcomes.\n\nOutput: Complete strategic framework + campaign assets. Not just copy — complete creative system that sales and marketing teams could execute immediately.\n\nResult: Clear differentiation in crowded market. Strategic foundation for product-market expansion.' }, { 'title': 'Porsche is building a new audience. That requires a new creative velocity.', 'body': '• Taycan buyers don\'t have 911 nostalgia. They need different stories.\n• Speaking to new audiences while keeping loyalists engaged = strategic challenge\n• CE\'s strategy layer handles the nuance. Generic AI tools produce generic output.\n• Speed matters because the EV conversation is moving faster than any product cycle.' }, { 'title': 'Brand-safe by architecture, not by hope.', 'body': '❌ What We\'re NOT:\n• A chatbot generating copy\n• A template system that stamps out variants\n• A replacement for your creative leadership\n\n✅ What We ARE:\n• A production engine that executes your vision at scale and speed\n• A system where every asset traces back to strategy and data\n• Brand-safe by architecture, not by hope' }, { 'title': 'Three ways to start:', 'body': 'Pilot — One campaign, one market. Prove the system on real work. (30 days)\n\nProduction Partner — Ongoing creative production across select markets. (90-day ramp)\n\nStrategic Integration — Full creative system embedded in Porsche\'s workflow. (6-month build)\n\nRecommendation: Start with a pilot. Let the output speak.' }, { 'title': 'Built for brands where every pixel matters.', 'body': 'Assaf Dagan — Founder/Creative Director. 20+ years. monday.com, Wix, Playtika, ironSource.\n\nThe CE System — 8 specialized AI agents, each with defined expertise and quality standards.\n\nLukas Klement — Former Brandwatch. Bridge to enterprise partnerships.' }, { 'title': 'A 60-minute conversation to explore one question:', 'body': '"What would Porsche\'s creative production look like if speed and quality weren\'t a tradeoff?"\n\nWe\'ll bring a demonstration: a real Porsche campaign scenario, processed through CE\'s system, with finished assets. Not a deck. The actual output.' }, { 'title': 'Contact', 'body': 'Assaf Dagan\nassaf@curiousendeavor.com\ncuriousendeavor.com' } ] # Get the presentation to see existing slides presentation = service.presentations().get(presentationId=presentation_id).execute() existing_slides = presentation.get('slides', []) # Add additional slides (the first slide already exists) requests = [] for i in range(1, len(slides_content)): requests.append({ 'createSlide': { 'objectId': f'slide_{i+1}', 'slideLayoutReference': { 'predefinedLayout': 'TITLE_AND_BODY' } } }) if requests: service.presentations().batchUpdate( presentationId=presentation_id, body={'requests': requests} ).execute() # Now add content to all slides presentation = service.presentations().get(presentationId=presentation_id).execute() slides = presentation.get('slides', []) for i, slide_content in enumerate(slides_content): if i < len(slides): slide_id = slides[i].get('objectId') add_slide_content(service, presentation_id, slide_id, slide_content['title'], slide_content.get('body')) print(f'Deck complete: https://docs.google.com/presentation/d/{presentation_id}') return presentation_id if __name__ == '__main__': build_full_deck()