# Wix Design Guild — Show & Tell Copy v2

**Date:** 2026-03-23  
**Revised by:** Anton  
**Based on:** v1 critique

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## HERO

**Headline:** One director. One methodology. Every project.

**Subline:** Not an agency. A production system.

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## STORY

Two decades building creative departments at scale — Paris, New York — then encoding everything that made them work. The workflows became instructions. The instructions became agents. A studio where methodology is the infrastructure.

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## BRANDING

**Label:** Brand Identity

**Line:** Built to hold — not just to launch.

**Caption:** Olevia — deeptech food startup. Brand identity in three weeks: naming, visual language, positioning. Precise brief. Precise result.

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## ASSET CREATION

**Label:** Asset Creation

**Line:** Brief in. On-brand creative out.

**Caption:** Future Forward accelerator ran cohorts of startups. Each needed production-ready assets: copy, visual direction, formats. We built the tool. Brief in — the brand holds all the way to the file.

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## RESEARCH & INTELLIGENCE

**Label:** Research & Intelligence

**Line:** Seventeen competitors. Every one mapped — identity, positioning, channel.

**Caption:** A global trading client needed to know where they stood. We profiled 17 competitors at brand level and returned a system they could use to make decisions — not a report. A tool.

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## TEAM

Taste and accountability aren't features. They're inputs.

The methodology runs. The director closes the loop.

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